Brilliant Campaign Made By Dove

6/08/2015 07:44:00 AM


Here is a video that I find meaningful. If you stumble across two doors at the entrance of a shopping mall with one labelled 'Beautiful' and the other labelled 'Average', which one would you choose? It is a campaign made by personal brand company Dove about how women across the globe choose to define their appearances. The locations selected for the short movie were San Francisco, Shanghai, Delhi, London and Sao Paulo.

"Feeling beautiful is one of those choices that women should feel empowered to make for themselves, every day." -Dove

While some of the women were confident to pass through the 'Beautiful' entrance door, the rest were hesitating and see themselves as the average group. However, they were soon regretting their choices and wish to remake their decisions. Check out the video below and feel free to leave your opinions in the comment box below. Till then, au revoir! :)

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